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Let me be clear and straight. If money plays a vital role in your relationship with clients, it won't last long. If clients judge your advice and services only in money terms, the relationship will at some point in time get sour. As against this, if your relationship with clients is based on trust and competency, it is expected to last long. So, make sure you add value, develop trust and sharpen your knowledge. Now, who decides whether you add value or not? The answer is 'clients'.